The seed took root…
(sorry, couldn’t resist) in 2015 at one of my life’s significant transition points … you know, the ones you look back on years later, and realize your decisions completely altered your story in ways you could never have imagined.
Bloom Strategic Communications, lovingly referred to as The OG, launched from my belief that the root of most organizational challenges (heck, life challenges!) stem from our inability to communicate effectively. I saw opportunities to help small businesses and nonprofits create a business strategy built on powerful internal and external communications practices.
As I engaged with people doing important work…
I recognized the significant need for strategic guidance and creative problem solving. My conviction about communication struggles remains as strong as ever, but effective communication becomes easier when it stems from secure values, a bold vision, and comfort in the discomfort that the path to achieving that vision is never clear.
In this growing and changing version of bloom., I’m partnering with people to breathe life into things — both new and old. I’m embracing being different and ignoring the status quo. I’m asking a lot of questions, both to embrace my own curiosity, but also to inspire yours. I’m facilitating difficult conversations, engaging communities of unique individuals, and helping organizations take action toward a different future. My thinking cap is always on (for better or worse!).
As I engaged with people doing important work…
I recognized the significant need for strategic guidance and creative problem solving. My conviction about communication struggles remains as strong as ever, but effective communication becomes easier when it stems from secure values, a bold vision, and comfort in the discomfort that the path to achieving that vision is never clear.
In this growing and changing version of bloom., I’m partnering with people to breathe life into things — both new and old. I’m embracing being different and ignoring the status quo. I’m asking a lot of questions, both to embrace my own curiosity, but also to inspire yours. I’m facilitating difficult conversations, engaging communities of unique individuals, and helping organizations take action toward a different future. My thinking cap is always on (for better or worse!).
I want you to come to bloom.
When you need to pick someone’s brain, or when you feel completely uncertain about your next step. I want you to come to bloom. for authentic relationships and partnership on your most pressing opportunities and challenges. I want you to come to bloom. when you know you need to grow and change… whether you are ready or not.
Together, let’s lean into those tough conversations. It will move us forward and change the world.
Blooming with Erica
